Karen Fletcher, Content Director
Watch and learn
People are looking for video content from brands. Reviews, unboxings and product demonstrations – people are hungry for information befo
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Karen Fletcher, Content Director
Aug 2, 20203 min read
Twitter - short and sharp
Twitter has been around since 2006, and it’s well known as the short-sharp medium for high impact messages. There are hundreds of...
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Karen Fletcher, Content Director
Jul 21, 20202 min read
All ears - how big brands are harnessing podcasts
Have you tuned into BMW recently? I don’t mean listening to the sound of a purring car engine. The luxury car brand is using podcasts to...
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Karen Fletcher, Content Director
Jul 21, 20201 min read
Goodbye cookies – hello community
Google is phasing out third-party cookies from its Chrome browser. The mechanism that tracks internet users from site-to-site, dealing...
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Karen Fletcher, Content Director
Apr 5, 20202 min read
Old skills for a new marketing age
Old media skills still apply in our digital age
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